Use the power of behavioral finance
to transform financial planning.

Assessment tools that measure, analyze, and flag the latent
factors influencing any individual’s financial decisions.

Biases

Mental pitfalls and prejudices that subconsciously affect people’s financial decisions

Behaviors

Behavioral preferences that shape individuals’ financial choices and outlook

Blindspots

Gaps between what people think they know and what they really know

my3B™ Advisor

Elevate your practice through the
power of behavioral finance.

Read More

Latest Publications

Interested in learning more about the latest trends and best practice in behavioral finance? Here are some publications by Syntoniq’s experts..

Improving employee wellbeing with behavioral science
A Metlife UK-Syntoniq report

This report discusses how a behavioral approach can help employers motivate employees to create good financial habits. The paper offers behavioral techniques that can increase the effectiveness of employee financial wellbeing programs without a substantial monetary investment.

READ MORE
Behavioral Economics Guide 2018
Understand the science behind the tools

Download the Behavioral Economics Guide 2018, the industry’s definitive publication on the latest thinking, trends, and resources in the fields of behavioral economics and behavioral insights. Published by our sister website behavioraleconomics.com, the world’s largest community of individuals and organizations involved in behavioral research and applications.

READ MORE

Our Team

Prasad Ramani

CFA, FRM

Founder and Chief Executive Officer

Alain Samson

PhD, FRSA

Co-founder and Chief Science Officer

Yama Bassam

Chief Catalyst Officer

Monica Capra

PhD

Principal Consultant - Behavioral Research

Bianca Acevedo

PhD

Principal Consultant - Behavioral Research